About

I am a husband and father living in southern California.

After being an entrepreneur for 10+ years, I accepted a role at GoDaddy as a principal software engineer in 2022.

Scott at Macworld
Presenting at Macworld

I write about things that interest me on this blog, which is usually business, money, and mobile app development. Here are a few of my favorite articles:

I’ve created several products with varying levels of success. Here’s a brief timeline:

  • 2008 – Started as an in-house web designer, then went freelance
  • 2010 – Started a premium WordPress theme company, reached $15k/mo
  • 2012 – Launched a SaaS focused on fitness professionals
  • 2013 – Co-founded AppPresser
  • 2015/2016 – Launched Reactor & WooCommerce Smart Checkout
  • AppPresser surpasses $1M in revenue (all-time)
  • 2017 – Founded Holler Box
  • 2022 – Sold Holler Box for low 5 figures
  • 2022 – Joined GoDaddy as a Principal Software Engineer
  • 2022 – created a (headless) React component library adopted by internal teams
  • 2023 – built a headless checkout product for Managed WooCommerce Stores

I’ve presented at Macworld, New Media Expo, Loopconf, and several WordCamps.
Find me on Twitter: @scottbolinger